Tag Archives: finances

New York Times: It May Be a Nonprofit Theater, but the Tickets Look For-Profit

This article from The New York Times talks about how nonprofit theatres in NYC are resorting to raising ticket prices and collaborating with commerical producers in order to recoup financial losses. The latest nonprofit theatre company raising ticket prices is Roundabout Theatre with their restaging of Cabaret, which originally ran from 1998-2004. Read the article here.

Arts Marketing: Why I Hate Comp Tickets

In a blog post on his arts marketing blog, Chad M. Bauman, managing director of Milwaukee Repertory Theatre, talks about why he dislikes comp tickets and how theatre companies can be more thoughtful about their comp policy, so they don’t lose revenue. Read the post here.